Apple and Google will soon battle for platform share in yet another major hardware category — the car. The two companies have developed operating-system extensions for the dashboard: Apple’s CarPlay and Google’s Android Auto.
Apple and Google announced the new platforms last year, and rollouts of cars that use these systems have already begun.
By 2020, nearly 40 million cars will be using Android Auto and 37.1 million will be using CarPlay, according to IHS, and that will cover nearly all cars launching connected car services, according to BI Intelligence estimates.
In a new report from BI Intelligence, we analyze the two tech companies first plays in the connected car market. Our in-depth analysis outlines the capabilities of each system, analyzes the market potential for both Google and Apple, and looks at why connected cars are offering such a big opportunity to mobile platforms and apps.